Event planning is in itself a time-consuming, challenging task. But what about promoting the occasion? You need an efficient strategy to be able to spread the word to people who can be your potential guests and customers. How can you make sure that your occasion will be both successful and profitable?
Below are some tips by big event management companies you should keep in mind.
1. Incorporate plenty of links to your posts.
Social media is the one of the best avenues to promote your special occasion. No matter how big or small your event is, you should implement a social media strategy that will help you spread the word about it. Choose the right platform, and make sure to communicate the message in an efficient and timely manner.
2. Produce at least a single print ad.
At this day and age, the digital landscape is the way to go when promoting an event, product or service. However, don’t single out print media just yet. Remember that there is always high traffic in social media, so there is still a chance that many people will not see your posts. Print ads is still an effective approach to reach a particular target market.
3. Direct mail can be an effective promotion strategy, if done right.
Have you considered including direct mail in your event promotion strategy? If you really want to reach out to your target audience, this can definitely get the message across. It can be a bit expensive, but it is more personalized. Make sure to add a call to action, and trackable link so you can monitor the event registration outcome.
4. Make it personal.
The best event invitation is the most personalized and unique one. If you really want to boost your event’s attendance, see to it that your invite is captivating and exclusive. There should be a one-of-a-kind vibe that your audience wouldn’t want to miss.
5. Discuss all promotion options with your client.
Maintain a good relationship with your clients by communicating well. When it comes to promotion, it’s best to discuss all the possibilities. Give them all possible options, as much as possible. You and your client must always be on the same page.
6. Know and understand your audience.
This is the key to success and establishing good relationships. If you know and understand your audience, you can mount your event based on their likes and interests. Why don’t you post surveys and simple questions on social media? Read the answers of your followers, and use this as a guide for your upcoming events.
7. Keep your messages simple.
Your target market is composed of busy people. Everything you write on invitations, whether print or online, should be straight to the point. Keep in short and sweet, and consistent across all platforms.
What do people usually do nowadays, especially if they’re going to an event? They usually share their plans on social media and they also talk about the things that happened after the event as well.
Therefore, it is part of your job as an professional event planner to make sure that your guests and attendees will start posting about the occasion onto their social media accounts to help you gain more coverage.
Here are some must-do tips for you to follow when planning an event:
1. It Starts with the Marketing
In the past, I’ve had a number of events that really didn’t have a lot of attendees. It turns out that my marketing efforts were just not enough because I really did not pay a lot of attention to it.
As soon as I started focusing on my marketing campaign, all of the events thereafter have become quite successful and loud. Marketing is a promotional tool that event planners should always use to make sure that the event is going to be jam-packed with a lot of guests.
One tip I can give you is that you need to create these “personas” or simply put, you have to create a character that represents the typical audience you want to attract to the event.
After making such, you will then ask questions like, “what will entice me to join in?” and “is it going to be fun?” Structure some questions around those themes and you can better come up with a marketing campaign.
2. Make Sure It is Easy to Share
So, you’ve started marketing the event. You’ve posted it on your own website as well as your other social media accounts. If you have shared the event and posted it on most of the platforms, you have to make it a point that it can be easily shared by the public.
Suppose that you’ve posted about the event on Facebook, make the post go public so that it can easily be shared with the attendees’ peers. Also, it would be best that you market the occasion to as many popular social media sites as possible.
3. Keep Them Engaged During the Event
People will not hesitate to share their experience, especially if they’re having fun. Plan some activities ahead that will encourage customer engagement.
Have a dance party afterward or perhaps some form of entertainment and people will instantly snap a photo or a couple of them and post it on their social media accounts. Don’t forget to leverage the power of hashtags since it can really help boost the popularity of your event.
4. Don’t Forget to Follow Up Afterward
Once the event is over, your job is actually not done yet. You then have to follow up on your guests by sending out some short survey forms for them to answer.
Ask them questions about the event- if they enjoyed it, what could have been improved, and what
they would like to see in the next similar occasion.
Knowing about what they want will really help you in your future events, so be sure to follow up with them afterward.
Social media is a powerful platform that event organizers should leverage. Making the event as memorable as possible will help its popularity since attendees will surely share their wonderful experience on the platform.
How to Play Poker: Read Basic Poker Tells
Do you love playing poker? Have you ever wondered how you can level up your game especially on sky777? Are you thinking of reading your opponent’s minds? One of the traits that you should develop to be an efficient poker player is to read the opponents at the same table.
This is recognized as poker tells. A “tell” is a physical, habit or behavior giving all the other players details about your current hand. In this case, you should also watch your own body language and behavior.
Do you want to read other players’ tells accurately? If you can, then you will be able to make correct decisions precisely, and eventually win more cash.
Remember that every player has distinct, unique tells. It would be great to watch people exercise their amazing tells. The next time you go to the casino, watch out for some common and involuntary tells of the different people right next you.
The basic rule:
- If a certain player acts strong, most probably, he is weak.
- If someone acts weak, then maybe he really has a strong, competitive hand.
Poker Tells: The Player Has a Good Hand
1. When a player acts uninterested to a hand…
Typically, this is a sign of a strong, competitive hand. He is just pretending that he is not delighted about his cards, but in truth, he is.
2. When a player is rapidly breathing…
Some of your opponents can control shakes. However, it is hard to manage the excitement that comes with pocket aces or hitting the flop hard. If his chest is clearly falling and rising, then surely, they have a brilliant hand.
3. When a player glances at the chips after checking hole cards…
Once a player sees strong pocket cards or holes, he may glance at his chips to figure out the amount of his bet.
4. When a player shakes hands…
What if a player’s hands are shaking while placing a bet? Then, she must have an excellent hand.
5. When a player is shrugging or sighing…
When someone is continuously shrugging and sighing, then there is a possibility that he is just overreacting. He is just trying to hide his brilliant hand.
Poker Tells: The Player Has a Weak Hand
1. When a player holds his breath…
Most inexperienced players choose to hold their breath when they are bluffing.
2. When a player stares down…
When an opponent is staring someone down, he is trying to show strength. Typically, this person has a weak hand.
Poker Tells: The Player Has a Drawing Hand
1. When a player takes a long time prior to calling a bet…
If it seems like the player is calculating something, then maybe, he really is. Most probably, he is figuring out the pot odds. He is checking if it is worth it to catch the cards he badly needs to equip his drawing hand.
2. When a player checks hole cards right after a flop…
Does the flop display possibilities of giving a person a straight or flush? If yes, then watch for players re-checking their own hole cards.
Final reminder: A lot of experienced poker players will surely give false tells.
8 Important Facts You Should Know Before Undergoing a Tummy Tuck Procedure
Are you planning to undergo a tummy tuck procedure? Whether you want to get rid of your post-pregnancy stomach or just simply remove belly bulges, you can definitely trust this procedure to help you regain your lost confidence.
If you’re thinking that tummy tuck surgery is only for the famous and the rich, well, you’re wrong. This procedure is becoming more and more famous, and more patients are trying it since the 1990s. In fact, it is the 3rd most common cosmetic procedure done in 2015, with around 180,000 surgeries done in the United States.
Here are 8 helpful points that should know before finalizing your appointment.
1. Choose an experienced plastic surgeon.
Looking for a qualified plastic surgeon is not easy. You should know that a physician may claim to be certified by a specific board that is not acknowledged by ABMS (American Board of Medical Specialties). Any licensed doctor, let’s say a gynecologist or pediatrician, can provide cosmetic procedures. Make sure that the plastic surgeon you’re going to choose is certified by the ABMS. It pays to have meticulous research skills.
2. Your cosmetic surgeon might recommend liposuction, along with tummy tuck.
This is more than just a usual upsell. Liposuction helps in sculpting the patient’s love handle area, and waist. Remember, when your upper abdomen gets pulled down, unnatural hip bulges may develop. Because of this, most surgeons utilize liposuction to contour and reshape this particular area.
Take note: liposuction is completely different procedure, meaning it has added risks, costs, and healing and recovery factors.
3. This procedure would not make you lose weight.
It’s true that some patients lost a few pounds after undergoing tummy tuck. However, it should be performed if the person already achieved his or her goal weight.
Tummy tuck is not a weight loss treatment. It is a contouring procedure. Moreover, it can’t address stretch marks. It can’t take away stretch marks, but if they are part of the lower extra skin, it can be moved and removed.
4. Scars may develop after the procedure.
The scar location and size will highly depend on the type of abdominoplasty that will be performed.
What if a traditional tummy tuck was performed? Scars will appear from hip to hip. Most doctors will ensure that they will be hidden under your bikini line. A scar may also appear at belly button.
All patients who will undergo this procedure after a massive weight loss should expect a big, T-shaped scar around the abdomen.
5. Your insurance will not cover it.
Since tummy tuck is regarded a cosmetic procedure, then, it will not be covered by your insurance.
However, let’s say you need to have a hernia repaired, or it needs to be performed to address another medical issue, some insurances may cover a fraction of it.
6. You won’t be able to bend over on the first few days or weeks following the surgery.
This is just one of the results of excess skin removal and stomach muscle tightening. You will experience this for a few days, and can have a couple of consequences:
- Your lower back muscles can give up on around day 3. There will be massive back spasms and pains.
- You wouldn’t be able to reach anything that is above your eye level.
This can also impact your sleeping position. Sleeping on a recliner or a couch with plenty of pillows will help you a lot until you can lie down normally during the second week.
7. You will definitely need someone to care for you at home.
Tummy tucks are outpatient surgeries, but that doesn’t mean a fast healing and recovery period. It will take a few weeks before you can resume to your usual activities.
As much as possible, ask someone to help you around at home. Since you wouldn’t be able to stand up, sit up, or grab anything of great distance, it’s best to have someone who can assist you for a few weeks.
8. Tummy tuck benefits extend beyond the grounds of cosmetics.
Tummy tuck doesn’t only remove loose fats and skin. According to some studies, it can address more medical issues such as urinary incontinence. It can positively impact your body’s core, and help prevent bloating and back pains. Most importantly, it can help patients regain their lost confidence.